
Looks like Tap aren't the only ones trying to give the bottled water industry a run for their money. Sure, we're the best looking, certainly the wittiest and probably better on the dance floor, but it would be churlish not to give the others their due.
Think Outside the Bottle is a US campaign group set up by Corporate Accountability International. They've got a neat pledge you can take and even sell their own camping bottle.
http://www.thinkoutsidethebottle.org/
Refill not Landfill is an interesting one. Set up by Nalgene, a well known manufacturer of re-usable bottles, and Brita, famous for their water filter systems. Does it smack of corporate opportunism? Yes. Are they jumping on the bandwagon in order to shift product. Yup. Is it one more thing for the bottled water industry to worry about? Sure. In which case, all power to them... And their shareholders. Wish them luck etc.
http://www.refillnotlandfill.org/
Water on Tap is a campaign run by London's Evening Standard newspaper. They're campaigning to get restaurants and bars to provide free tap water as a matter of course. Without sneering. Without coughing into it. And hey, perhaps even serving it with ice. It's a good campaign and has added oil to the fire.
www.thisislondon.co.uk/standard/water/water.do
London on Tap was set up by the London Mayor's office in partnership with Thames Water. Similar to Water on Tap, they're trying to promote tap water in restaurants, bars and hotels. They've set up a competition to design a glass caraffe for tap water. Wait a second - that's what we're planning on doing! Ah well - ours will be better. Suppose you might as well check them out though.
http://www.londonontap.org/
As ever, we're hoping to add more organisations and campaigns to this list. Know something we don't? Don't be shy - get in touch.
Oh, and if you want to support Tap in its modest ambition to take on the bottled water industry, please link to www.wewanttap.com from your own websites and blogs.

